Moving Walls Planner
This guide walks through configuring Operations — step 2 of the 6-step Add Network workflow in the Moving Walls Planner: Classification → Operations → Pricing & Terms → Inventories → Media → Review.
Overview
Step | Purpose |
1. Classification | Categorize the network type |
2. Operations (this guide) | Configure DSP access, hours, and content restrictions |
3. Pricing & Terms | Set cost, currency, and commercial terms |
4. Inventories | Attach inventory locations to the network |
5. Media | Upload reference photos of the network |
6. Review | Confirm details before creating the network |
Part 1: Setting Operating Hours
On the Operations step, an info banner reads “Configure which DSPs can access this network and set content restrictions that apply to all inventories in it.” By default, “Different hours on different days?” is off, and a single Operating Hours range (e.g., 06:00 AM – 10:00 PM) applies to every day.
Operations step — default single Operating Hours
Toggle “Different hours on different days?” on if network screens have varying schedules (e.g., shorter hours on weekends). This expands a “Per-Day Schedule” with an individual row — time range, “Add Block,” and an on/off toggle — for each weekday.
Per-Day Schedule — individual hours and toggle per weekday
Click into any time field to open the time picker (hour / minute / AM-PM columns) and set a custom start or end time for that day.
Time picker for a per-day operating hour
Toggling “Different hours on different days?” back off collapses the per-day rows and returns to a single Operating Hours field that applies to all days.
Toggled back off — single Operating Hours field
Part 2: Programmatic Access and Content Restrictions
Toggle “Enable Programmatic” on to allow this network to participate in programmatic auctions via DSPs. This reveals a “Deal Types” checklist — Evergreen PMP, Open Auction, Private Auction, Guaranteed, and Preferred Deal — for selecting which deal types are supported.
Enable Programmatic — Deal Types checklist
Click the “DSP Exposure” field to open a multi-select list of DSP platforms (CAASie, LMX-ECOMMERCE, MAD, MAP, MAR, Marketplace, MAX, Mediasmart, OOHDesk, StackAdapt, and more). Selected platforms appear as removable chips above the field.
DSP Exposure — multi-select platform list
Click the “Content Restrictions (IAB v3.1)” field to search and select content categories to restrict. Categories are organized hierarchically — checking a parent category (e.g., “Attractions”) automatically selects its subcategories, which appear as chips with a “+N” overflow count.
Content Restrictions — categorized, searchable multi-select
Part 3: Spot & Loop Configuration and Creative Types
Under “Spot & Loop Configuration,” enter “Spots per Loop” and “Default Spot Duration (sec).” The read-only “Loop Duration (sec)” field auto-calculates as Spots per Loop × Default Spot Duration, with a live confirmation message (e.g., “12 spots × 15s = 180s loop”).
Spot & Loop Configuration — auto-calculated Loop Duration
Under “Accepted Creative Types,” choose a Creative Type (e.g., Image) and one or more accepted Formats (gif, jpeg, jpg, png, tiff) from the Format dropdown. Each selection appears as a chip (e.g., “Image: jpeg”).
Accepted Creative Types — Format selection
Click “Continue” to proceed to Pricing & Terms (not captured in the source recording).
Quick Reference
Field | What it does | Example used |
Different hours on different days? | Toggle between one set of hours for all days, or a per-weekday schedule | Off (single hours) |
Operating Hours | Time range the network is active, applied to all days unless per-day hours are enabled | 06:00 AM – 10:00 PM |
Per-Day Schedule | Individual on/off toggle and time range for each weekday, plus “Add Block” for split schedules | Monday – Sunday rows |
Enable Programmatic | Toggle to allow this network to participate in programmatic auctions via DSPs | On |
Deal Types | Supported programmatic deal types once Programmatic is enabled | Private Auction |
DSP Exposure | Multi-select list of DSP platforms allowed to access this network | MAD, MAX |
Content Restrictions (IAB v3.1) | Searchable, categorized list of content categories to restrict; selecting a parent category auto-selects its subcategories | Attractions + 9 more |
Spots per Loop | Number of ad spots in one playback loop | 12 |
Default Spot Duration (sec) | Default length of a single spot | 15 |
Loop Duration (sec) | Read-only, auto-calculated as Spots per Loop × Default Spot Duration | 180 (12 × 15) |
Accepted Creative Types | Creative type plus the accepted file format(s) for that type | Image: jpeg |
Kindly refer to the attached video for reference.
Source: Network_Operations.mp4